Applied Utopia.

Applied Utopia begins with a radical principle—we get further, faster by aiming for an idealized future rather than sluggish, incremental change. Applied Utopia is not a destination; it is a process and an approach.

Utopia is an idealized "perfection", a science fiction imagining of the impossible, a society transformed by technological or societal upheaval, a visionary or an ideally perfect state of society. Although we often understand it to be a potential perfect future, the word itself means simply “Not a Place”, inherently unattainable.

Utopia can be reimagined as a practical guiding principle, a blueprint for action in the now.